This table is very similar to the last audience profile I analysed (Superman Returns). We can see that the audience is again, male dominated. However, this film had a higher % of males viewing this film than Superman Returns.
The highest % age group is again 15-24. The film is rated as a PG-13 and appeals to an older male audience as it is an action film.
The greatest % of social class to see this film was C1. C1 is lower middle class people. The % of this class is almost double than that of the second highest viewing class.
This table can be compared to the Iron Man film which is another Super Hero film. This film may have similar audience characteristics.
This table has the same characteristics as Superman Returns. The categories of highest % were the same in both tables. I think in order for my trailer to be successful, I need to aim for my target audience to be male, aged 15-24 in the C1 class.
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